Kikyō Shingen Mochi is one of Yamanashi’s most beloved souvenirs. While you can often find it not only in Yamanashi but also at Haneda Airport, Narita Airport, and special sales events in Tokyo supermarkets, the Kikyō Shingen Mochi Factory Theme Park is the ultimate place to fully experience its charm.
Here, you can enjoy activities such as factory tours, the famous all-you-can-pack Shingen Mochi challenge, and shopping at outlet stores where sweets are sold at discounted prices.
The park also offers a variety of Shingen Mochi-inspired desserts, along with relaxing moments at its on-site café and restaurant.
In this article, we’ll introduce the highlights of the Kikyō Shingen Mochi Factory Theme Park, including must-try sweets and unique experiences you won’t want to miss.
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What Is the Kikyō Shingen Mochi Factory Theme Park?
The Kikyō Shingen Mochi Factory Theme Park is a unique attraction where you can fully experience the charm of one of Yamanashi’s most famous sweets: Kikyō Shingen Mochi.
This traditional Japanese confection is made with soft rice cake dusted with roasted soybean flour (kinako) and drizzled with rich, sweet kuromitsu syrup. Simple yet sophisticated, it has been a long-time local favorite. The name comes from the Sengoku-period warlord Takeda Shingen, who remains a legendary figure in Yamanashi.
While Takeda Shingen himself did not actually eat this sweet, historical records suggest that he carried cut rice cakes as a portable food source during military campaigns, using them as a vital source of energy between battles.
At the theme park, visitors can observe the production process up close, enjoy hands-on experiences, and discover the fascinating history behind this beloved confection.
Highlights of the Kikyō Shingen Mochi Factory Theme Park
Factory Tour
On the guided route, visitors can see the entire process of how Shingen Mochi is made—from kneading the rice cake to the final wrapping. The factory produces around 100,000 pieces per day, and incredibly, the final wrapping in furoshiki cloth is done entirely by hand. Skilled artisans can wrap one piece in just 5–6 seconds, a true display of craftsmanship.
In addition to Shingen Mochi, you can also observe the production of related sweets such as Shingen Bō (Shingen Sticks).
One of the park’s most popular activities is the all-you-can-pack Shingen Mochi challenge. For just ¥220, you can stuff as many pieces as possible into a special bag.
Participation requires a numbered ticket distributed early in the morning (around 5:00–7:00).
Between 30 and 300 people per day can take part.
The key technique is to stretch the bag sideways before filling it!
If the bag tears, you must start over.
The bag must be tied with a standard balloon knot.
All packed mochi must be eaten on the same day, so it’s important not to overdo it.
Offers sweets at discounted prices because of shorter shelf life, slight imperfections, or simpler packaging. Popular items include Shingen Mochi, Shingen Gunbai, and Shingen Nama Pudding.
Green Outlet
Fresh local vegetables are sold at special prices.
Price Half Rond.
Western-style sweets like macarons and cream puffs are available at bargain prices.
Discount Bento Corner
Sells original bento boxes, prepared dishes, and local specialties such as Hoto noodles.
Serves original Shingen Mochi desserts, such as summer-only shaved ice, winter-only Shingen Mochi sweet red bean soup, and the famous Shingen Soft+ (soft serve topped with Shingen Mochi).
Suikin Chado
Offers regional dishes such as Hoto noodles and soba, set within a Japanese garden featuring waterfalls, mountain cherry trees, and camellias—about 100 plants in total, showcasing seasonal beauty.
Suishintei
A yakiniku restaurant serving domestic beef short ribs and sirloin at reasonable prices. Don’t miss the Shingen Mochi Ice Cream for dessert—rich, creamy ice cream topped with Shingen Mochi for the perfect finish.
Restaurant Heidi’s Vegetable Garden
A buffet restaurant with over 40 varieties of Japanese, Western, and Chinese dishes, desserts, and soft drinks. Using local Yamanashi ingredients, the Italian menu features a salad bar, handmade pasta, and pizzas.
Chōjumura Gonroku
Specializes in stone-milled soba and regional Yamanashi cuisine such as Hoto noodles. The Hoto here is filled with large chunks of pumpkin, with the broth richly infused with the flavors of the ingredients.
Access to the Kikyō Shingen Mochi Factory Theme Park
U.S
Writer at JAPANOPIA Editorial Team
In my 30s, originally from Kyoto and now based in the Kanto region, I have been passionate about traveling both within Japan and abroad since my student days. I love discovering hidden local charms while strolling through cities and towns.
A true nature enthusiast, I’m especially drawn to the sea and mountains—and I’ve even climbed Mt. Fuji! I also enjoy joining local events and festivals, valuing every opportunity to connect with Japanese culture and traditions.
Through my writing, I aim to uncover the deeper appeal of Japan and share insights that make every journey more fulfilling—whether it’s sightseeing spots, gourmet experiences, or outdoor activities.
By highlighting the many attractions of Yamanashi Prefecture, I propose travel ideas where visitors can also experience Japan’s unique spirit of hospitality (“omotenashi”).
