Mt. Fuji is one of the most iconic landmarks of Japan, and in June 2013 it was registered as a UNESCO World Cultural Heritage site: “Mt. Fuji – Object of Worship and Source of Art.” Since then, the surrounding area has become one of the most popular destinations for both domestic and international travelers.
Among the Fuji Five Lakes, Yamanakako is especially famous for its breathtaking views of Mt. Fuji. After enjoying sightseeing and outdoor activities, shopping for souvenirs is a must-do to complete your trip.
In this article, we’ll introduce some of the best souvenir shops around Yamanakako, where you can find Mt. Fuji–themed goods and unique local specialties from Yamanashi. Use this guide to discover the perfect keepsake to take home from your journey.
Mori-no-Eki Asahigaoka

Mori-no-Eki Asahigaoka is a charming roadside-style shop offering a wide selection of Yamanashi sweets, local products, and souvenirs. It is connected to the popular “KABA” amphibious bus attraction, so you can also find a variety of KABA-themed merchandise.
The second floor houses a café with unique souvenirs such as plush toys and alarm clocks that you can only get here. You’ll also find Mt. Fuji–themed products and practical outdoor gear perfect for hiking.
If you want to shop for Mt. Fuji items or local specialties, this is a must-visit stop during your Yamanakako trip.

【Mori-no-Eki Asahigaoka】
Address | 506-296 Hirano, Yamanakako Village, Minamitsuru District, Yamanashi 401-0502 |
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Phone | 0555-62-4177 |
Business hours | Weekdays 10:00~17:00 |
Closed | – |
Website | https://pica-corp.com/en/shop/morinoeki_asahigaoka.html |
Hana Fuusen Souvenir & Flower Shop

Located inside Hananomiyako Park, this shop combines souvenirs with a flower boutique. You’ll find unique items like saffron bulbs and succulents that require no soil or water—perfect gifts for gardening lovers.
On the souvenir side, you can pick up classics such as Shingen Mochi, along with flower-related goods. This is a delightful spot for gifts, especially for those who love flowers.

【Hana Fuusen Souvenir & Flower Shop】
Address | 1650 Yamanaka, Yamanakako Village, Minamitsuru District, Yamanashi 401-0501 |
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Phone | 0555-62-5587 |
Business hours | April 16 – October 15: 8:30~17:30 October 16 – April 15: 9:00~16:30 |
Closed | Every Tuesday from December 1 – March 15 (except holidays) |
Website | http://www.hananomiyakokouen.jp/ |
Tsurutsuka Drive-In

Tsurutsuka Drive-In is the largest drive-in facility in the Yamanakako area, making it an easy stop for travelers. It offers a wide range of Yamanashi specialties, including Kikyo Shingen Mochi and Yamanashi wines.
With a spacious parking lot that can accommodate everything from compact cars to buses, it’s convenient for families with children and groups traveling together.

【Tsurutsuka Drive-In】
Address | 224 Yamanaka, Yamanakako Village, Minamitsuru District, Yamanashi 401-0501 |
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Phone | 0555-62-0201 |
Business hours | 10:00〜16:00 |
Closed | Irregular |
Website | https://yamanakako.info/sisetsu.php?id=147 |
PAPER MOON

At PAPER MOON, you’ll find a wide variety of Scandinavian-style imported goods, including colorful mugs, beautifully designed plates, and stylish home décor items. The shop also offers dried flowers and nature-inspired items that make elegant gifts.
Perfect for travelers seeking chic and Instagram-worthy souvenirs, this spot offers a touch of European charm. Please note: children under 10 are not permitted inside.

【PAPER MOON】
Address | 481-1 Hirano, Yamanakako Village, Minamitsuru District, Yamanashi 401-0502 |
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Phone | 0555-62-2041 |
Business hours | 11:00〜18:00 |
Closed | – |
Website | https://basel.co.jp/brands/paper-moon/ |
Seven-Eleven Yamanakako Lakeside Store

Conveniently located with a panoramic view of Yamanakako, the Seven-Eleven Yamanakako Lakeside Store offers not only everyday essentials but also local souvenirs.
Here, you’ll find Yamanashi-limited snacks, lottery items, popular character merchandise, and even collectible Pokémon cards—making it a fun and practical stop for both travelers and collectors.

【Seven-Eleven Yamanakako Lakeside Store】
Address | 63-2 Yamanaka, Yamanakako Village, Minamitsuru District, Yamanashi 401-0501 |
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Phone | 0555-62-6711 |
Business hours | 24 hours |
Closed | – |
Website | https://www.sej.co.jp/ |
Summary

This guide introduced some of the best souvenir shops around Yamanakako, where you can find Mt. Fuji–themed gifts, Yamanashi’s famous sweets, stylish imported goods, and even convenient 24-hour stores.
Whether you’re shopping for family and friends or picking up a keepsake for yourself, these spots offer a wide variety of choices. Bring home a piece of Mt. Fuji and Yamanashi, and let the memories of your trip last long after your journey ends.
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